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‘Uri: The Surgical Strike’: Vicky Kaushal-Yami Gautam fight piracy by entering a ‘pirated video’! Must Watch!

Vicky Kaushal and Yami Gutam starrer Uri: The Surgical Strike’ is declared a super hit with the box office collection crossing 60 crore in past 6 days. Trade analyst Taran Adarsh just dropped yesterday’s collection of the film and which is 7.73 crore, taking the total to 63.54 crore. While the film runs successfully at the theaters, the makers take an initiative which is a first of it’s kind, to fight piracy. They uploaded a good 1.5 minute long ‘pirated version’ of their film on to piracy sites in which the film starts from the CBFC certificate showing onscreen along with the opening credits. The ‘pirated video’ also then proceeds to the scene of the film in which Vihan Singh Shergill(Vicky) and RAW agent Jasmine/Pallavi Sharma(Yami) with their team plan the surgical strike.

And here is the real twist that must’ve caught the wrongdoers totally unaware!

Watch the video below and you won’t believe your eyes what Vicky-Yami did to fight piracy:

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Vicky and Yami quite ‘literally’ enter the screens of these offenders and some users are already sharing their experiences by commenting on this video which has gone viral now. They did get the shock of their lives on downloading this torrent file.

The fans are also loving this ‘surgical strike’ on piracy by the film makers and stars.

#UriTheSurgicalStrike is sensational… Crosses ₹ 60 cr… En route ₹ 100 cr Club… Is a SUPER-HIT. On course to be a BLOCKBUSTER… Fri 8.20 cr, Sat 12.43 cr, Sun 15.10 cr, Mon 10.51 cr, Tue 9.57 cr, Wed 7.73 cr. Total: ₹ 63.54 cr. India biz. #Uri #HowsTheJosh

— taran adarsh (@taran_adarsh) January 17, 2019

Commenting on this initiative, ‘Uri’ director Aditya Dhar told indianexpress.com: “Piracy is one thing that bothers filmmakers the most. For any film, it is very damaging to see their film getting released on Torrent or Pirate Bay because there are so many people who have worked hard on it and so many things are dependent on the film doing well at the box office. Even a difference of a few crores puts a lot of pressure on the producers and the film.”

Yami Gautam and Vicky Kaushal enter a ‘pirated video’ uploaded by the makers of the film themselves (Youtube screenshot)

ALSO: Vicky Kaushal celebrates URI’s success with rumoured girlfriend?

He added further – “So, we really wanted to do something unique. RSVP Films’ marketing team along with Trigger Happy have been coming up with some great ideas. They were the ones who came up with this idea that we let people download the entire film and once they play it, the video will give the message – ‘do not pirate Uri, or any film for that matter’. So that thing was really cool, and hats off to the marketing team.”

ABP Live